About this Presentation

How can we consistently replicate the enthusiasm and commitment of the zealous few in all the individuals in the system? Three fundamental observations provided the framework for the model elucidated in the best-selling new business novel Great Boss – Dead Boss: 1. Groups behave differently from individuals. 2. What motivates groups is different from what motivates individuals. 3. The attributes that motivate groups are deeply visceral, consistent and can be manipulated. The presenter offers the TOC expert community a model that enables them to generate group enthusiasm and commitment – the keystone to large-scale TOC acceptance and enduring support. The presentation describes the attributes of the model, how to apply it in TOC engagements, and how to apply it to TOCICO itself.

What Will You Learn

To help you get the most value from this session, we’ve highlighted a few key points. These takeaways capture the main ideas and practical insights from the presentation, making it easier for you to review, reflect, and apply what you’ve learned.

Plane

Instructor(s)

Ray Immelman

Ray has been in management consulting and executive management positions. He started off as industrial engineer in manufacturing/shop-floor work, progressing to the current position of head of Akzeon Inc. – a management consultancy specializing in long-haul strategy consulting engagements with companies interested in sustainable growth. Ray is a CMC-accredited Management Consultant with ICMCI.

Become a Member Today

Ignite your TOC journey—gain powerful tools and insights, connect with a global network of innovators, and invest in your growth with everything TOCICO membership has to offer.